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平面广告整体的投放量在下降,我们集团在平面媒体的整体投放量也受到了比较大的影响。基于这样的变化,我给自己定了这样一个主题:发挥优势,拥抱变革。互联网和移动终端的发展,迅速推动着人们对平等与尊重的需求和追求的渴望。互联网时代给消费者提供了这样一个机会,把消费者内心的一些需求迅速地挖掘出来,所以人们更会在意信息的发布者对他们的态度。作为传统媒体,有优势可以帮助消费者。媒体有众多资深的记者,可以挖掘出消费者最喜爱、更有价值的信息;有众多的采编,可以编写出消费者最爱浏
The overall volume of print ads is declining, and the overall volume of our print media distribution has also been greatly affected. Based on this change, I set myself the theme of giving play to strengths and embracing change. The development of the Internet and mobile terminals has rapidly pushed people’s desire for equality and respect and their pursuit. The Internet era provided consumers with such an opportunity to quickly tap some of the needs of consumers, so people are more concerned about the attitude of the publisher of the information to them. As a traditional media, there are advantages that can help consumers. The media has a number of senior reporters, you can dig out the consumer favorite, more valuable information; there are numerous editors, you can write consumer favorite