目前,农资行业终端市场竞争日趋激烈,各种促销方式五花八门,几乎到了白热化程度。新的零售门店也是层出不穷,逐年增加,几乎村村都有多家农资店或销售商,再加上政府统一采购免费发放农药、种子甚至化肥也给予补贴,这些都使许多零售商手足无措,难以应对,尤其在竞争激烈的市场还有假冒伪劣产品因为价格优势更为肆虐,成群结伙的农户进城团购对零售商也是不小的冲击,还有已经蠢蠢欲动的厂家直销店、连锁店等新模式的展开都使零售商的压力增大。农民要啥 At present, the agricultural industry end-market competition is fiercer and fiercer, all kinds of promotions are varied, almost to the white-hot degree. New retail stores are also emerging, increasing year by year, almost every village has a number of agricultural materials stores or vendors, coupled with the government unified procurement of free distribution of pesticides, seeds and even fertilizer also give subsidies, which have left many retailers unprepared, difficult In particular, in fierce competition in the market there are fake and shoddy products because the price advantage is more rampant, flocks of farmers into the city group retailer is not a small impact, as well as ready-made factory outlets, chain stores and other new models Expand the pressure on retailers. Peasants want what