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我们现在无疑处在一个都市文化时代,都市文化的特点除了远离自然、远离原生态,更为重要的是文化生成的消费性,以及由商品营销而形成文化营销的模式所改变的传统文化观念。大众文化就是文化营销与文化消费而形成的一种都市文化现象,它消解了以纸为媒介的阅读方式,消解了经典艺术历久弥新的观赏方式,也消解了思想内蕴的深刻性与丰富性,时尚、频闪、
Nowadays we are no doubt living in an era of urban culture. Apart from being far away from nature and far away from the original environment, the characteristics of urban culture are more importantly the consumption of culture and the traditional cultural concepts that are changed by the mode of marketing through the formation of cultural marketing. Mass culture is a kind of urban cultural phenomenon formed by cultural marketing and cultural consumption. It resolves the paper-based reading mode, eliminates the long time-honored viewing style of classical art, and also dissolves the profoundness and richness of the thought intrinsic. Sex, fashion, strobe,