用文化赚钱,一般想到的案例是要让家长掏腰包,所以文化产业往往简化成了办培训、办学校,忽悠家长。也有另一种做法,多年前我们这地方的一件真事,弄只老虎让人掏钱来观赏,美其名曰“生态文化旅游”。但不知是观赏人少还是老板抠门,不舍得买肉喂虎,结果把个威猛的大家伙,饿得腿脚酸麻,站都站不起来。这俩案例,在我们对文化产业的理解上并不少见,更甚者也有之。但这样的做法,前者已成红海,随着素质型个性化教育浩浩荡荡,少做也罢。后者更是忽悠,丧心病狂。 Make money with culture, the general case is to think of parents pocketed, so the cultural industries tend to be simplified to do training, running schools, 忽悠 parents. There is another way, many years ago, an event in our place, get only the tiger people pay to watch, the United States said its name “eco-cultural tourism ”. But I do not know is less ornamental or boss Stingy, not willing to buy meat to feed the tiger, the result of a mighty big guy, hungry legs tingling, the station can not stand up. These two cases are not uncommon in our understanding of the cultural industry, even worse. However, this approach, the former has become the Red Sea, with the quality of individual education mighty, less worth mentioning. The latter is flicker, frenzied.