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自制视频内容日渐成为全网平台上重要的流量主体,传播方式日益复杂,监管难度与日俱增。本文在调查研究的基础上,发现了数字网络传播模式的内在结构和用户偏好的演变路径,并对个人数据资产进行了结构分析,提出逐步将网络用户转化为有效的新型监管主体,以建构基于个人数据资产平台的多主体、协同式新型监管体系,对全网平台上的自制视频进行他律与自律相结合的柔性治理。
Self-made video content has increasingly become the main flow of the whole network platform, the increasingly complex mode of transmission, regulatory increasingly difficult. Based on the investigation and research, this dissertation finds out the inherent structure of digital network communication mode and the path of evolution of user preference, analyzes the structure of personal data assets and proposes to gradually transform the network users into effective new regulatory bodies to construct Multi-agent personal data asset platform, a new collaborative regulatory system, self-made video on the whole network platform for the combination of self-discipline and self-discipline flexible governance.