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以大众化定制为内核的c2B商业模式,伴随互联网的快速发展而日渐兴起。c2B模式是智能制造的发展趋势,将带来汽车产业信息整合和资源调配等能力的巨大提升。因此,c2B模式是汽车产业智能化发展的重点突破口之一。汽车产业链各环节都应站在产业变革与企业转型的战略高度,分阶段逐步推进c2B模式,实现汽车产业链各环节功能的相应调整,同时打造全网运营的“2”平台,逐步提升和完善生产企业与用户间的交互模式,把握发展机遇,赢得竞争优势,实现企业与消费者的双赢。
C2B business model with popular customization as the core, with the rapid development of the Internet and the rise. c2B mode is the trend of intelligent manufacturing, which will bring about a tremendous improvement in capabilities such as information integration and resource allocation in the automotive industry. Therefore, c2B mode is one of the key breakthroughs in the intelligent development of the automotive industry. The various stages of the automobile industry chain should stand on the strategic height of industrial transformation and enterprise transformation. The c2B model should be gradually promoted in phases so as to adjust the functions of various links in the automobile industry chain and create a “2” platform for the entire network operation. Enhance and improve the production enterprises and users of the interactive model, grasp the opportunities for development, to gain a competitive advantage, to achieve a win-win business and consumers.