本文通过分析儿童时期孩子的生理、心理特点以及儿童产品发展的现状说明在产品设计中不仅要强调情感化更加要注重人性化。由于儿童主要是通过听觉、味觉、触觉、色彩以及产品造型来认知周围的事物缺少分析事物的能力,所以设计中更要通过人性化设计使产品对儿童时期的孩子产生积极的影响。随着家庭生活水平的提高相关政策带来的儿童在家庭中地位的提 By analyzing the children’s physical and psychological characteristics and the development of children’s products in childhood, this article shows that in the product design, not only the emotionalization but also the humanization should be emphasized. Because children lack the ability to analyze things mainly through the sense of hearing, taste, touch, color, and product styling, the design of the product should have a positive impact on children through their user-friendly design. With the improvement of family life related policies brought about by the status of children in the family mention