成功的大型变革的秘诀在于,采用管理“推动”和组织“拉动”相结合的方法。企业在确定全球业务和运营战略时,往往必须涉及整个企业范围内的变革,这种大规模变革(称之为“运营变革”)的挑战性远胜于小型组织或单一职能层面上的变革。一些勇于创新的企业正在尝试一些新方法,并以此超越竞争对手。 The secret of a successful large-scale change is to adopt a combination of management, “push”, and “organization”. Businesses often have to address enterprise-wide changes in their global business and operational strategies that challenge far more than small organizations or single function levels (called “operational change”) change. Some innovative companies are trying out new ways to outperform their competitors.