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即便是在网络经济时代,邻里间口口相传等传统方式仍在对网络零售产生重要影响,而地域定向更是对资源有限的网络零售商产生着至关重要的作用。
Even in the era of cyber economy, the traditional methods of word-of-mouth communication among neighbors still have a significant impact on online retailing. Regional targeting is even more crucial to online retailers with limited resources.