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随着我国经济的不断发展,电子商务已经得到了广泛使用,在我国面临市场经济的环境下,已经呈现出多样化的发展特征,这时应用电子商务战略,不仅能够提升企业在市场中的竞争力,还能加快新能力的创新。对于企业电子商务战略成功实施的影响因素有很多,为了确保企业效益的顺利实现,本文对企业电子商务战略成功实施的相关因素进行了分析。
With the constant development of economy in our country, e-commerce has been widely used. Under the environment that our country faces the market economy, it has shown a variety of development characteristics. At this time, the application of e-commerce strategy can not only promote the competition among enterprises in the market Force, but also to speed up the innovation of new capabilities. There are many influencing factors for the successful implementation of enterprise e-commerce strategy. In order to ensure the smooth realization of enterprise efficiency, this paper analyzes the relevant factors of the successful implementation of e-commerce strategy.