整体来看,我国门窗市场呈现激烈竞争的状态,市场集中度较低。目前中国的门窗产品存在同质化问题,产品及服务的差异化不大。就竞争的格局来看,中小企业拼价格,龙头企业拼技术系统创新和品牌战略。随着社会的发展,能源需求不断增加,而建筑能耗在社会总能耗中占有很大的比例,绿色建筑已成为当今建筑界研究的重要课题。而在建筑能耗中的门窗幕墙势必是重中之重的环节。对消费者来言,一成不变和僵化的空间已经悄然下降,不再满足于一个普通的居住空间,即使刚性、严谨的工作也需要一个相当轻松和丰富多 Overall, China’s window and door market is in a fiercely competitive state with a low market concentration. At present, there is a homogenization problem in China’s door and window products, and there is not much difference in products and services. In terms of the competitive landscape, SMEs compete for price, leading enterprises fight technological system innovation and brand strategy. With the development of society, the energy demand is increasing, and the building energy consumption accounts for a large proportion of the total energy consumption in society. Green building has become an important issue in the research of the architectural field. In the building energy consumption in the windows and doors curtain wall is bound to be the most important part. For consumers, static and inflexible space has quietly fallen, is no longer satisfied with an ordinary living space, even if rigid, rigorous work also requires a very relaxed and rich