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突发事件引起的公众心理失衡可能会导致公众的负面心理反应,在一定条件下,还可能会引起更大范围的群体恐慌和社会动荡.从而严重影响人们的生活和社会的稳定。因此如何调控这些负面心理问题也成为危机管理中的一个重点。本文对公共危机中的负面心理进行分析,并对如何有效地调控公众的心理进行了探讨,以期对危机管理有所帮助。
Public psychological imbalance caused by unexpected events may lead to public negative psychological reactions, under certain conditions, may also cause a wider range of group panic and social unrest, thus seriously affecting people’s lives and social stability. Therefore, how to control these negative psychological problems has also become a focus of crisis management. This article analyzes the negative psychology in the public crisis and discusses how to effectively control the public psychology so as to help the crisis management.