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“即使再寒冷的冬天也有青草生长的地方。虽然我们无法与那些老牌的啤酒厂家抗衡,但我们的策略就是避开锋芒,发展自己!”——山东蒙阴银麦有限公司经理任友昌银麦啤酒地处沂蒙山腹地,经济落后,交通不便。是一个人才、资源、观念、运输等各种条件都先天不足的小企业。而山东省啤酒总产量居中国第一,行业敏感度极高,是全国啤酒市场竞争最激烈的前沿阵地,仅产量10万吨以上的厂家就有十多家。多年来,各区域强势品牌问的“战争”不断。在这样恶劣的竞争环境下,银麦却凭着自己的一套“游击队
”Even in the colder winter there are grass growing places.Although we can not compete with the old beer manufacturers, but our strategy is to avoid the edge, develop your own!“ --Yinyou Silver Manger Shandong Co., Ltd. Renyou silver Wheat beer is located in Yimeng Mountain hinterland, economic backwardness, traffic inconvenience. Is a talent, resources, ideas, transportation and other conditions are inherently small businesses. The total output of beer in Shandong Province ranks first in China, the industry is highly sensitive, is the most competitive beer market in the forefront of competition, only the output of more than 10 tons of manufacturers have more than a dozen. Over the years, the strong brands in various regions asked ”war“ constantly. In such a harsh competitive environment, Silver wheat but with their own set of ”guerrillas."