在数字化时代的今天,在媒体和技术的进步推动之下,插画和平面设计都有了更为丰富多彩的面貌和表现形式。两者在不断发展的同时,我们不仅看到了插画作为平面设计中的一个组成部分,发挥着越来越大的作用的同时,又看到了它作为平面设计的一个分支越来越具有自身的特点。本文分别从插画设计和平面设计的角度阐述了两者之间的关系与相互之间的作用和影响。 Today in the digital age, with more progress in media and technology, illustration and graphic design have more colorful appearances and expressions. While both continue to evolve, we not only see the illustrator as an integral part of graphic design, playing an increasingly important role, but also see it as a branch of graphic design more and more has its own characteristics . This article elaborates the relationship between the two and the role and influence of each other from the angle of illustration design and graphic design respectively.