厂家是最不愿意看到产品降价的,但降价是扩大厂家的销售规模、增加销量、为消费者带来实惠最好的方法,也是在中国目前这种不成熟市场中提高销售量很有效的手段。例如在选购空调时,价格是很多消费者选择产品的第一因素,哪个型号的价格便宜就选择哪个产品,他们现阶段的消费观念并不成熟,并没有想到购买产品时,除了购买成本以外还有使用成本,也就是安装、维修、保养等等支出。 Manufacturers are most reluctant to see price cuts, but price cuts are the best way to expand sales, increase sales, and bring benefits to consumers. They are also effective in increasing sales in China’s current immature market. means. For example, in the purchase of air conditioners, the price is the first factor for many consumers to choose products, which model is cheaper to choose which product, their current concept of consumption is not mature, and did not think that when purchasing products, in addition to the purchase cost There is also the use of cost, which is the installation, maintenance, maintenance and other expenses.