一、网上调查方法的应用现状 网上调查（Internet Survery）是通过Internet发布调查问卷来收集、记录、整理和分析市场信息，一般是针对那些对信息极为敏感，具备高度的信息收集和选择能力的网络用户群体而产生的调查方式。在欧美等国际互联网发达国家，网上调查已相当普遍 I. Application Status of Online Survey Method Internet Survery collects, records, collate and analyze market information through the Internet questionnaire, which is generally aimed at those who are extremely sensitive to information and have a high degree of information collection and selection ability User groups and the resulting investigation. In developed countries such as Europe and the United States and other developed countries, online surveys have become quite commonplace