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面对传媒变革浪潮,2014年8月29日,“2014昌荣传播北京VP客户会”在集团总部召开,昌荣向到场的40余家客户展现了对于传媒趋势发展的洞察以及在转型方面的思考。昌荣传播集团CEO党郃在开场致辞中提到,2014年上半年,昌荣在传统媒体与新媒体整合传播领域以及内容领域不断探索,策划执行了“让红包飞”、“百度筷搜”等数个创新案例,在相关领域收获了经验以及信心。随着行业的巨变,与往年相比,今年昌荣的变化更加明显,转型升级的方向也更加坚定和清晰。
In the face of the wave of media change, on August 29, 2014, “2014 Changrong Spread Beijing VP Customer Association” was held at the headquarters of the Group. Chang Rong presented more than 40 customers present with insight into the trend of media development and the transformation Aspects of thinking. In the opening speech, Chang Rong, CEO of Changrong Communications Group, mentioned in the opening speech: In the first half of 2014, Changrong continued to explore and integrate the fields of traditional media and new media in the field of integrated communications and content planning and implementation of “Let the Red envelopes fly”, “Baidu Chopsticks search ”and several other innovative cases, gaining experience and confidence in related fields. With the tremendous changes in the industry, compared with previous years, Changrong’s change has become more pronounced this year, and the direction of its transformation and upgrading has become more determined and clear.