中国市场编辑部: 读了经济教室来信解答有关市场营销咨询的内容后我感觉到,市场营销咨询就象医生进行诊断,在对企业各种“症状”进行综合性分析之后,从而确定一个治疗的行动性纲领性质的“处方”。因此,我想请问:企业市场营销活动所表现的主要“症状”是什么?如何对这些“症状”作出诊断? 新疆读者 丽虹 China Market Editorial Department: After reading the economic classroom letter to answer questions about marketing consulting, I feel that marketing consulting is like a doctor’s diagnosis. After a comprehensive analysis of various “symptoms” of the company, a treatment is determined. The “prescription” of the nature of the action program. Therefore, I would like to ask: What are the main “symptoms” of corporate marketing activities? How do you diagnose these “symptoms”? Xinjiang Reader Li Hong