如今,浙商作为具有鲜明浙江地域文化特色的企业家群体,具备了坚实的发展基础、深厚的经验积累和庞大的人才群体。那么,究竟怎样才能使浙商不仅能成为徽商、晋商那样具有广泛而长远影响的商人群体,成为人文内涵丰富的经济品牌,又能跳出古代商帮由盛而衰的覆辙,促使其长盛不衰?为 Nowadays, as an entrepreneur group with distinctive Zhejiang regional culture, Zhejiang merchants possesses a solid foundation for development, profound experience and a large talent pool. So what exactly can make Zhejiang not only become a merchant group with a broad and long-term influence, such as Huizhou merchants and Jin merchants, but also become an economic brand rich in humanities content, and can also jump out of the mistakes made by the ancient merchants from prosperity and decline, Unsurpassed?