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最近有网友爆料,多名自称是太原一家男科医院的医生助理通过网络直播方式招揽患者就医,这些主播在直播期间以帮助解答男科问题的方式,介绍网友去其所在的医院就诊。有网友反映,这些网络主播存在非医护从业者的现象。目前,当地卫生计生部门已介入调查。随着互联网技术的快速发展,新型传播方式不断冲击着人们的眼球,越来越多的医院将营销活动拓展到互联网平台,而互联网也不负众望以其快速的传播、广阔的受众、激增的营销增长点
Recently, netizens broke the news, claiming to be a Taiyuan, a male doctor’s assistant doctors live through the network to solicit patients for medical treatment, the anchor during the broadcast to help answer the man’s problem, introduce netizen to their hospital. Some netizens reflect that these network anchors exist in the phenomenon of non-healthcare practitioners. At present, the local health and family planning departments have been involved in the investigation. With the rapid development of Internet technology, new ways of transmission constantly impact people’s attention, more and more hospitals will be marketing activities to the Internet platform, but the Internet also live up to its rapid spread, a broad audience, the surge in marketing growth point