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地市党报从创立之日起到如今,从报道党的理论政策到对这些理论政策进行解读、分析与评论,从报道工作会议到对政治、经济、文化、科技、医疗等各方面的涵盖,地市党报作为党和人民的耳目喉舌充分发挥了其作为一种媒介的重大宣传作用。地市党报作为一种重大宣传力量的同时,如今的地市党报也面临着诸多的问题,地市党报通过何种途径来进行改革,如何在改革中提高新闻报道的受关注度,让地市党报重现活力,让更多的群众将目光投放到地市党报的新闻报道上来,如何将地市党报办成一份群众的报纸,而不单单是政策的宣传渠道。本文论述了地市党报所存在的问题,进行新闻改革的背景以及进行改革的途径,在分析出现问题原因的同时,总结经验,吸取教训,为地市党报的改革与发展提供引导与借鉴。
Since the founding of the Municipal Party News from the date of creation to the present, from the party’s theoretical policies to explain these theoretical and policy interpretation, analysis and commentary, from the working conference to the political, economic, cultural, scientific and technological, medical and other aspects of coverage, As the earpiece of the party and the people, the party newspaper of the prefectures and cities gave full play to its major propaganda role as a medium. As a major propaganda force, the municipal Party newspaper as a major force at the same time, today’s municipal newspaper is also facing many problems, local newspapers through which ways to carry out reform, how to raise the news coverage in the reform of attention, so that the city Party newspaper to reproduce the vitality, so that more people will look to local newspapers reported on the news up, how to local newspaper to become a mass newspaper, not just propaganda channels of policy. This paper discusses the problems existing in the party newspaper of prefectures and cities, the background of the news reform and the ways of carrying out the reform. While analyzing the causes of the problems, it sums up the experience and lessons to provide guidance and reference for the reform and development of the local party newspaper.