改革开放大潮勃兴,市场经济大浪淘沙。在我国三十年市场经济发展中,有些企业生存并壮大,有些则不景气,甚至破产倒闭,除了体制、机制等客观原因外,一个重要的原因就是以“诚信”为核心理念的企业文化建设滞后。因此,毫不夸张的说,企业文化是企业发展之魂。 The tide of reform and opening up, the market economy Ebb Tide. In the thirty years of market economy development in our country, some enterprises survived and expanded, while others were in a recession or even went bankrupt. Apart from objective reasons such as system and mechanism, one of the important reasons is that enterprises with the core of “honesty and credit” Cultural construction lags behind. Therefore, it is no exaggeration to say that corporate culture is the soul of enterprise development.