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新媒体的崛起,促使各大卫视进一步加强对节目内容、营销方式的研究与探索。2014年即将到来,各大卫视蓄势待发,积极寻求突围之路,收视比拼的同时也会促使新的格局形成。北京作为中国的首都,除了独特的政治地位和地缘优势以外,还拥有三千多万的常住人口。相信每一个广告客户都不会忽视北京地区庞大的购买能力和市场潜力。在2014年,北京电视台将推出一系列全新栏目,力争打造优质黄金资源平台。全新栏目重磅出击2014年1月,北京卫视将重磅推出以冯小刚贺岁喜
The rise of new media, prompting the major TV to further strengthen the program content, marketing research and exploration. With the coming of 2014, all the major TV shows are ready to take the initiative to seek breakthroughs, while competitions of ratings will also promote the formation of a new pattern. As the capital of China, Beijing has more than 30 million permanent residents in addition to its unique political status and geographical advantages. I believe every advertiser will not ignore the huge purchasing power and market potential in Beijing. In 2014, Beijing Television will launch a series of new sections to strive to create a platform of high-quality gold resources. New column heavy attack January 2014, Beijing Satellite TV will be launched heavily to Feng Xiaogang Happy New Year