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儿童服装和用品一直是家庭消费中的一项重要支出。在竞争激烈的儿童服装及用品市场上,商家利用字母组合大做文章,以儿童姓名或缩写字母为灵感创造出来的商品层出不穷: 足球、填充动物玩具、玩具车、婴儿肚兜、奶嘴夹、午餐盒等等,应有尽有。年轻的父母亲走进商场,立刻会有眼花缭乱, 日不暇接的感觉。尽管美国西尔斯旗下的Lands’End等公司推出儿童字母物品已有几十年之久,但还有众多后来者加入到这项业务中。玩具反斗城不但可用儿童的名字定制T恤衫,还能制作出带有
Children’s clothing and supplies have always been an important expense in household consumption. In the fiercely competitive children’s apparel and accessories market, businesses make great use of letter combinations to create an endless stream of products inspired by children’s names or initials: football, stuffed animals, toy cars, baby’s bellybands, pacifier clips, lunch boxes And so on, everything. Young parents into the mall, there will be dazzling, immeasurable feeling. Although companies such as Lands’End, owned by Sears, have been promoting children’s alphabetic items for decades, many others have joined the business. Toys R Us not only available children’s names custom T-shirts, but also can produce with