近年来,西方节日对于中国传统文化的冲击日益加剧,其中尤以圣诞节为代表。每年的十二月底时至圣诞节,中国的消费者都会蜂拥进各大购物商场疯狂地采购。消费者们的热情对于各大商家来说是个绝好的消息。在中国传统观念中存钱比花钱更加重要,即使如今中国的人均生活水平有了大步提高,很多人还是选择将大 In recent years, the impact of Western festivals on Chinese traditional culture has been increasingly intensified, with Christmas especially as the representative. Every year from the end of December to Christmas, Chinese consumers flock into shopping malls crazy purchase. The enthusiasm of consumers for all major businesses is a good news. Saving money in the traditional Chinese concept is more important than spending money. Even though the per capita standard of living in China has been greatly improved, many people still choose to make big