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真正最佳的决策模式根本上不是理性选择,而是企业注意力所决定的“愚蠢”和好奇心。树欲静,而风不止。刚刚过去的春天,在其他同行纷纷推出新品、抢占市场之际,却传出资生堂要退出中国市场的爆炸性消息,虽然后来被证实信息有误。资生堂随后通过媒体宣布将全球总部的“中国事业部”的经营及市场营销职能前移至资生堂(中国)投资有限公司。资生堂总部相关人士表示:“中国是资生堂最为重要的
Really the best decision-making model is not a rational choice at all, but ”silly“ and curiosity determined by the company’s attention. Tree for static, but the wind more than. Just past the spring, when other colleagues have introduced new products to seize the market, but it came Shiseido to exit the explosive news of the Chinese market, although later confirmed the information is wrong. Shiseido subsequently announced through the media the global headquarters of the ”China Division“ of the business and marketing functions forward to Shiseido (China) Investment Co., Ltd.. Shiseido headquarters stakeholders said: ”China is the most important Shiseido