From the perspective of urban memory, the paper made empirical analysis of residents’ perception after the trip to the historic and cultural block, by selecting Confucius Temple of Nanjing as the typical case, using questionnaire survey, mathematical statistics and structural equation model. The results indicated that residents had different perceptions after the trip of different elements of the urban memory and some important influential factors were discussed. Moreover, some implications for local governments and planning department were proposed. From the perspective of urban memory, the paper made empirical analysis of residents’ perception after the trip to the historic and cultural block, by aimed¸ñ Confucius Temple of Nanjing as the typical case, using questionnaire survey, mathematical statistics and structural equation model. indicated that the resident had different perceptions after the trip of different elements of the urban memory and some important influential factors were discussed. Moreover, some implications for local governments and planning departments were proposed.