有人说,现在是个讲故事的时代。显然,讲故事不光是影视作品的专利,一个优秀品牌,最好也能拥有一段荡气回肠的好故事。事实上,那些赫赫有名的国际品牌,几乎都拥有一段属于自己的传奇。可口可乐无疑是当今世界最知名 Some people say that now is a story-telling era. Obviously, telling stories is not only a patent for film and television works, a good brand, it is best to have a good soul-stirring story. In fact, those well-known international brands, almost all have a legend of their own. Coca-Cola is undoubtedly the most famous in the world today