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许多国家已经把文化产业作为一项国家的战略产业加以对待,各级政府也纷纷成立文化产业管理部门,把文化资源作为一种战略资源加以管理。动漫产业是新兴的文化创意产业,本文主要研究了解动漫产业发展现状与瓶颈,在此基础上提出动漫产业结构调整与升级思路,试图探索动漫产业理论研究新空间。同时本文的理论研究希望对政府和社会推动动漫产业发展提供理论支持,为动漫产业转型提供新的思路。
Many countries have treated the cultural industry as a strategic industry of the country. Governments at all levels have also set up cultural industry management departments to manage the cultural resources as a strategic resource. The animation industry is a new cultural and creative industry. This paper mainly studies the status quo and bottlenecks of the animation industry. Based on this, it puts forward the thinking of adjustment and upgrading of the animation industry structure, trying to explore a new space for theoretical research of the animation industry. At the same time, the theoretical study of this article hopes to provide theoretical support for the government and society to promote the animation industry development and provide new ideas for the animation industry restructuring.