本文从公关学科自身建设的角度着眼，审视公关学科研究中的某些没有创新意义的“大拼盘”和移植性的发展倾向，以及在处理与学科自身历史和公关实践时采用轻率的方法而产生的逻辑困境。 认为公关研究范围的拓展应谨慎、稳妥而有节制，对自身历史及实践要以一个成熟学科应有的冷静批判的态度予以研究和回应。 From the perspective of self-construction of public relations disciplines, this paper examines some non-innovative “big platters” in the study of public relations disciplines and the developmental tendency of transplantation as well as the reckless methods in dealing with the discipline’s own history and public relations practices Logical dilemma. He believes that the scope of public relations research should be expanded cautiously, prudently and moderately, and his own history and practice should be studied and responded with the calm and critical attitude that a mature subject should have.