人们在购买不同的家用电脑时有着不同的消费心理,越是高档产品,品牌就越重要,人们购买时也就越慎重考虑,因为这笔资金也许是一个家庭整整一年的积蓄。除此之外,社会时尚、技术进步、消费文化和个人价值等因素也是影响消费心理的重要组成部分。下面,让我们从四个方面来分析一下电脑消费心理方面的一些特点: People buy different home computers have different consumer psychology, the more high-end products, the brand is more important, the more careful the people buy when considered, because the money may be a family a year’s savings. In addition, factors such as social fashion, technological progress, consumer culture and personal value are also important components of consumer psychology. Below, let us analyze some aspects of computer consumer psychology from four aspects: