限购政策不仅给准备购车的消费者的生活带来了未曾预期的改变,也极大冲击了中国的汽车生产企业,特别是自主品牌汽车生产企业。当然,挑战和压力不一定是坏事。也许消费者刚好可以借限购来认真考虑自己是否真的有购车的必要,从而能更加理性地购车。中国的汽车生产企业也可以借这样的契机,实现汽车产业的结构性变革,使得整个产业能持续健康地发展 The purchase restriction policy not only brought unanticipated changes to the lives of consumers preparing for car purchase, but also greatly affected the automobile manufacturers in China, especially their own-brand automobile manufacturers. Of course, challenges and pressures are not necessarily bad. Perhaps consumers can just borrow to buy seriously consider whether they really have the need to buy a car, which can be more rational car. China’s automobile manufacturers can also take this opportunity to achieve structural changes in the automotive industry so that the entire industry can continue to develop healthily