播音主持艺术是广播电视系统中不可缺少的重要组成部分,是广播电视传媒的关键一环。随着时代的发展和受众精神需求度的提高,播音员主持人应在继承传统的播音主持艺术基础上,开拓创新,更好地发挥传播效果,以满足广大受众的精神文化生活需求。 Broadcasting Arts is an indispensable radio and television system an important part of the radio and television media is a key part. With the development of the times and the increasing need of the audience spirit, the presenter of the announcer should, on the basis of inheriting the traditional art of broadcasting and broadcasting, blaze new trails and give full play to the dissemination effect so as to meet the spiritual and cultural needs of the vast audience.