一根网线、一台电脑,就把相隔千里的买家和卖家连在一起,这是电子商务的力量。相比城市电商渗透率逐渐饱和,随着农村居民收入水平不断提高以及移动终端的普及,农村市场开始展现出对电商的旺盛需求,成为各电商企业发力的新重点。近年来,阿里巴巴、京东等大电商平台不约而同加速渠道下沉,争抢贵州农村市场,一场农村电商攻坚战一触即发。 A network cable, a computer, put thousands of miles apart buyers and sellers together, this is the power of e-commerce. Compared with the gradual saturation of the penetration rate of e-commerce in the cities, with the continuous improvement of the income level of rural residents and the popularization of mobile terminals, the rural market has begun to show the strong demand for e-commerce and has become the new focus of e-commerce enterprises. In recent years, Alibaba, Jingdong and other major e-commerce platforms invariably accelerate the sinking channels, compete for the rural market in Guizhou, a rural e-commerce battle pitched aggressively.