论文部分内容阅读
我们正经历着移动互联网络变革的时代。移动互联网带给消费者的是交互式的、高度个人化的业务。移动互联网则为运营者和内容、服务提供者提供了获取利润增长点的绝妙机遇。爱立信DavidAlmstrom先生《移动互联网业务逻辑》一文介绍了第三代网络的新业务逻辑和业务模型,引导运营者将原有按分钟支付的语音服务收益向按服务支付的数据服务收益转变,充分利用移动运营者的运营优势,协调好与内容提供商、服务提供商之间的关系,共同创造出个性化、优先化、面向事务的业务。
We are experiencing the era of mobile Internet revolution. Mobile Internet brings consumers an interactive, highly personalized business. The mobile Internet offers marketers and content and service providers an incredible opportunity to profitably grow. David Almstrom, Ericsson’s “Mobile Internet Business Logic,” introduces the new business logic and business models of 3G networks that will guide operators to shift the benefits of their original pay-per-minute voice service to those of service-paid data services, leveraging mobile Operators operating advantages, coordination and content providers, service providers and the relationship between the co-create a personalized, prioritized, business-oriented business.