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新媒体在现代社会的发展过程中不断受到重视,基于自身广泛的用户以及丰富的资源信息,新媒体拥有独特的发展优势。大数据时代主要是对现代社会的信息和数据的运用,新媒体如何借助于自身的的发展特点,在大数据时代下借助于时代的资源信息平台,是新媒体发展的重要部分。本文主要是对大数据时代和新媒体进行基础的分析,从而对新媒体的发展提出建议和意见。
New media is constantly being valued in the development of modern society. Based on its own extensive user base and abundant resources, new media has unique advantages in development. The era of big data is mainly the application of information and data in modern society. With the aid of its own characteristics of development, the new media is an important part of the development of new media with the help of the era’s resource information platform under the era of big data. This article mainly analyzes the big data era and new media and gives suggestions and opinions on the development of new media.