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中国轻骑摩托车集团总公司近几年全力改变经济增长方式,使企业效益取得大幅度提高。1995年摩托车产量达到104万辆,完成销售收入46亿元,实现利税7.5亿元。这家公司重视实施“名牌”战略,提高产品质量。在引进国外先进技术的同时,他们强化一线员工的技术培训和科学管理,使企业在全国同行业率先取得ISO9001质量体系认证证书。目前轻骑摩托车名牌产品已扩大到8个系列、50多个品种。去年新研制出的轻骑“金鸟”牌助力摩托车,首销上海就售出近20万辆。他们集中力量搞现代化生产线建设,扩大生产规模。近两年名
In recent years, the China Qingqi Motorcycle Group Corporation has made every effort to change the mode of economic growth so that the efficiency of enterprises has been greatly improved. In 1995, the production of motorcycles reached 1.04 million, with a sales income of 4.6 billion yuan and a profit and tax of 750 million yuan. This company attaches great importance to implementing the “brand-name” strategy and improving product quality. While introducing advanced foreign technologies, they have strengthened the technical training and scientific management of the front-line employees, enabling them to take the lead in obtaining ISO9001 quality system certification in the same industry in the country. At present, Qingqi Motorcycle brand-name products have been expanded to 8 series and more than 50 varieties. The Qingqi “Golden Bird” brand newly developed last year helped motorcycles and sold nearly 200,000 vehicles for the first sale in Shanghai. They concentrate their efforts on the construction of modern production lines and expand their production scale. Last two years