论文部分内容阅读
驰名商标具有强烈识别性、无形财产性和巨额价值性,不仅被是为企业的无形财产,而且也是一国经济实力的特殊反映。2003年6月1日国家工商行政管理总局实施了《驰名商标认定和保护规定》,这些规定使我国对驰名商标保护与国际公约进一步接轨,使我国驰名商标保护体系也进一步得到完善。但我国现行《商标法》体系对驰名商标的法律保护范围仍然较窄,在驰名商标的法律保护制度方面,应在立法上进一步完善。本文论述了我国对驰名商标的认定及保护措施,对驰名商标法律保护制度提出了建议和完善的措施。
Well-known trademarks have a strong recognition, intangible property and huge value, not only is the intangible property of the enterprise, but also a special reflection of a country’s economic strength. On June 1, 2003, the State Administration for Industry and Commerce implemented the Provisions on the Recognition and Protection of Well-Known Trademarks, which further improved the integration of China’s well-known trademark protection with international conventions and further perfected China’s well-known trademark protection system. However, the scope of legal protection of well-known trademarks in the current “Trademark Law” system in our country is still narrow. In respect of the legal protection system of well-known trademarks, the legislation should be further perfected. This article discusses the recognition and protection of well-known trademarks in China, and puts forward suggestions and perfect measures for the legal protection of well-known trademarks.