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经销商,价格战中的主唱 在2000年的价格大战里,中国彩电企业感受最深的是经销商显示出的强劲力量,而其打开市场的主要推动力和阻力也来自这个日渐强大的集体。彩电峰会的中途夭折,是这一现象的最有力佐证。虽然长虹曾怒斥国美单方面的降价行动,并扬言要断其货路,但最后却是不了了之。彩电生产领域的龙头老大与彩电零售流通领域的第一交椅之间这种似非而是的关系,不能不让人想到生产与流通正在走向一种新的途径。如果说
Dealer, lead singer in the price war In the 2000 price war, the Chinese TV companies felt the strongest is the strong power shown by dealers, and its main driving force and resistance to open the market also came from this increasingly powerful collective. The collapse of the color TV summit is the most powerful evidence of this phenomenon. Although Changhong once glared at the unilateral price cuts of the United States and threatened to cut off its goods, it was in the end nothing. The paradoxical relationship between the leader in color TV production and the number one spot in the color TV retail circulation field cannot but recall the fact that production and circulation are moving toward a new path. If