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我们会变成娱乐产业吗?这个问题最近变成一个热门话题,服装行业和娱乐行业的勾搭越来越多,这样的变化确实令人万万想不到。先是一个热门的网络达人秀《奇葩说》与美特斯邦威下属的APP有范联手,然后是《女神的新衣》节目组24小时制衣+T台秀+竞拍,而于2013年推出的《万万没想到》,从创意之初就将目标消费群定位为年轻白领及院校大学生,他们成长于互联网时代,对网络文化很了解,并且易于接受新鲜事物。据媒体报道,三季以来《万万没想到》的正片加番外累计播放量已近20亿,连一脸呆萌样的王大锤都由屌丝跃升为女网友眼中的“锤锤
We will become an entertainment industry? This issue has recently become a hot topic, the apparel industry and the entertainment industry to hook more and more, such a change is really never imagined. The first is a popular network of people show ”wonderful work“ and the Metersbonwe APP has van joined, and then the ”Goddess of New Clothes“ program group 24 hours Garments + T Taiwan show + auction, and in 2013 Launched the ”never imagined“, from the beginning of the creative positioning of the target consumer group for young white-collar workers and college students, they grew up in the Internet age, the network culture is well understood, and easy to accept new things. According to media reports, since the three quarters, ”never imagined“ the positive plus extra cumulative amount of nearly 2 billion, even a look of Meng Meng like sledgehammer jumped from the screw to the eyes of female users ”Hammer