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《中国记者》杂志从2003年至2005年曾做过全国区域报业市场的调研,一共做了22期,走访了22个区域报业市场,着眼于当时的报业竞争环境,主要关注报纸与报纸之间的竞争。当时报纸间竞争激烈,呈现在杂志上的报业竞争故事跌宕起伏、生动有趣、引人入胜,本刊对于报业市场竞争策略、市场空间的专业分析与思考引来业界关注与好评,至今仍有同仁不时提及。今天,报业竞争环境发生巨变,多元的媒介形态,多元的竞争方式,报业竞争的主流已经不仅仅局限于报纸和报纸间的竞争,而是拓展延伸到新媒体。报业利用新媒体、借用新媒体,也发展新媒体。报业与新媒体的合作方式因不同的地域、不同的区域经济发展进度、不同的文化特色,都各有侧重和特色。就此,《中国记者》杂志在“视点”栏目组织“报业竞争与新媒体征程”专题策划。将从本期开始持续关注全国区域报业市场的最新变化及新媒体发展状况,总结报业新媒体发展模式、探讨发展策略、分析发展空间……
China Press conducted a survey of the national newspaper market from 2003 to 2005 in a total of 22 issues and interviewed 22 regional newspaper markets with a view to the newspaper competitive environment at the time and focused mainly on newspapers and Competition between newspapers. At that time, there was fierce competition among the newspapers. The newspaper competition stories in the magazine were ups and downs, vivid and interesting, fascinating. The magazine’s professional analysis and thinking on the competition strategy and market space in the newspaper industry drew the attention and praises of the industry. Mentioned from time to time. Today, the competitive environment for newspapers has undergone tremendous changes. The diversified forms of media, the pluralistic modes of competition, and the mainstream of newspaper competition have not only been confined to the competition between newspapers and newspapers, but also expanded to the new media. The newspaper industry makes use of new media, borrows new media, and develops new media. The mode of cooperation between the newspaper industry and the new media has its own focus and characteristics because of different regions and different regional economic development schedules and different cultural characteristics. In this regard, “China Journalists” magazine in the “Perspective ” column organization “newspaper competition and new media journey ” special planning. From the beginning of this issue, we will continue to pay close attention to the latest changes in the newspaper market in the entire country and the development of new media, summarize the development mode of new media for newspapers, explore development strategies and analyze development opportunities.