义厚成纸业公司是河北一家民营中小企业,主打产品为女主角系列卫生巾和湿巾。近年来,大型终端发展迅猛,义厚成通过成功跟进大终端,销量获得长足发展,大终端也成为义厚成的主要销售渠道。2003年以来,随着市场竞争加剧,大终端价格战愈演愈烈,供应商为了适应终端竞争的需要,获 Yi Houcheng Paper Company is a privately-run small and medium-sized enterprises in Hebei, the flagship product for the heroine series of sanitary napkins and wipes. In recent years, the rapid development of large-scale terminals, Yi Hou Cheng through the successful follow-up of large terminals, sales have made considerable development, large terminals also become Yihoucheng the main sales channels. Since 2003, with the intensifying market competition, the price war of large terminals has intensified. In order to meet the needs of terminal competition, suppliers have been