当今市场对住宅的设计方面提出了越来越高的要求。我国从计划经济到市场经济只有短短不到40个世纪,从1979年开始,我国的建筑行业已然蓬勃生机的发展,无论是从理论还是实践都取得了不少的成就。但就整个住宅建筑的市场而言,依旧缺少一种个性化的发展,对于住宅的个性化的开展和研究这些领域依旧还是存在不少的空白。本论文通过对当今市场楼盘的分析,探讨个性化建筑设计对建筑行业的深远影响,从而提高住宅建筑的设水平。 Today’s market places ever-increasing demands on residential design. From the planned economy to the market economy in our country, only a short period of less than 40 centuries, from 1979, the construction industry in our country has been thriving and has made great achievements both in theory and in practice. However, as far as the market of residential buildings is concerned, there is still a lack of personalized development. There are still quite a few gaps in the field of personalized development and research on housing. Through the analysis of real estate market today, this paper explores the far-reaching impact of personalized building design on the construction industry, so as to improve the level of residential buildings.