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人们对新的人和事的认识,第一次接触留下的第一印象,往往起着很重要的作用,正因为这样,人们就格外重视这“第一印象”,在中国传统戏剧的表演艺术中,为了给观众造成鲜明强烈的“第一印象”,有所谓“亮相”的招数,开场时演员一出场就来一个特定的造型动作,一瞬之间,精神俱出。新闻导语当然也十分重视给读者留下美好的“第一印象”。所不同的是要求更高,导语要在读者匆匆一瞥之中,就把他们勾引住,不得不继续读下去。这一瞥不仅仅指新闻的第一段、第一句、第一行,最重要的乃是导语开头的六七个字。
People’s understanding of new people and events, the first contact with the first impression they left, often plays an important role. Because of this, people pay special attention to this “first impression” in the performance of traditional Chinese drama Art, in order to create a clear and strong audience “first impression”, the so-called “debut” tricks, the opening scene as soon as the actors come to a specific modeling action, a moment, all the energy. Of course, the news guide also attaches great importance to readers to leave a beautiful “first impression.” The difference is the higher requirements, lead readers in a hurry to glance, put them seduced, had to continue reading. This glance refers not only to the first paragraph of the news, the first sentence, the first line, but the most important one is the sixty-seven words at the beginning of the introduction.