在大众化教育的背景下,在提倡素质教育的当今社会,要提高民办高校会计学专业学生的素质与竞争力,首先就应该对人才培养模式进行改革。从社会需求的角度出发,考虑学生自身的特点、个性化差异,制定有个性化的人才培养模式。本文主要从社会需求、人才培养目标的制定、课程体系的设置等方面进行了探讨,并结合长春工业大学人文信息学院人才培养模式的实际情况进行了分析。 Under the background of popular education, in today’s society that advocates quality education, if we want to improve the quality and competitiveness of accounting students in private universities, we should first reform the talent cultivation mode. From the perspective of social needs, students consider their own characteristics, individual differences, develop a personalized training model. This article mainly discusses from the aspects of social needs, the goal of personnel training, the setting of curriculum system and so on, and analyzes the actual situation of personnel training mode of Humanities and Information Institute of Changchun University of Technology.