“核心竞争力”的重要性,普遍引起企业管理层的极大关注,但这是一个仁者见仁、智者见智的话题,是人、是技术、是资本,抑或是管理理念,到底那个才是企业的“核心竞争力”呢?本文作者——宁波方太厨具有限公司董事长茅理翔,以一个老创业者的实际经验,用平实的语言提出了“定位竞争力”的概念,他指出—— The importance of “core competence” generally arouses great concern of the management of the enterprise, but it is a matter of benevolence and wisdom, wisdom, wisdom, intellectuals, technology, capital, or management philosophy Is the “core competence” of the enterprise? The author - Mao Liuxiang, chairman of Ningbo Fangtai Kitchenware Co., Ltd., put forward the concept of “positioning competitiveness” in plain language with the practical experience of an old entrepreneur, He pointed out -