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体育活动具有一定的娱乐性质,这也意味着体育新闻报道的语言运用与一般的新闻语言有所不同,它需要通过生动词汇的描述来带动受众的情感。网络词汇在体育新闻中的运用,可以使体育新闻更加生动活泼,但运用应力求规范。进入新世纪以后,随着网络的普及与发展,网民作为一个特殊的文化群体,其影响也愈来愈大,而网络语言也成为一种新的文化现象,并且对现实社会产生了巨大影响。体育新闻媒体也注意到了网络语言这种文化现象,并
Sports activities have a certain entertaining nature. It also means that the language used in sports news reports is different from the ordinary news language. It needs the vivid vocabulary to drive the audience’s emotions. The use of online vocabulary in sports news can make sports news more lively and vivid, but the application should be standardized. With the popularization and development of the Internet, as a special cultural group, internet users have become more and more influential since the beginning of the new century. Internet language has also become a new cultural phenomenon and has had a tremendous impact on the real world. The sports news media also noticed the cultural phenomenon of internet language