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随着社会的不断发展,科学技术的快速进步,以互联网为基础的微信、微博,成为了新时期的媒体代表,它在信息传播的过程中具有精细化、个性化等一系列的显著特点,因此,受到了许多大学生的青睐,同时,也对高等院校学生的思想政治教育提出了新挑战。为了满足新时代大学生的工作和学习要求,教育工作者要充分利用好微信、微博这一双微平台,拉近与学生之间的距离,利用科学合理的方法,提高大学生思想政治教育的有效性。
With the continuous development of society and the rapid progress of science and technology, WeChat and Weibo, based on the Internet, have become media representatives in the new era. They have a series of remarkable features such as refinement and personalization in the process of information dissemination Therefore, it has been favored by many college students. At the same time, it also poses new challenges to the ideological and political education of college students. In order to meet the work and study requirements of undergraduates in the new era, educators should make full use of the dual platforms of WeChat and Weibo, narrow the distance between them and students, and use scientific and reasonable methods to improve the effectiveness of ideological and political education among college students .