通过一些相关的数字接触点,我们能够将广告活动作为一个整体整合起来运行,在谨慎的客户沟通中,我们构建起传播构架——以品牌的KPI和目标为核心。世界需要趣味。人类比起过去,越来越多地参与到传播的渠道、地点和时间中去。因而进行更长远的创意领域的渠道策 Through a number of related digital touchpoints, we are able to integrate advertising campaigns as a whole and, in cautious customer communications, we build a communications architecture - centered on the brand’s KPIs and goals. The world needs fun. Human beings are more and more involved in the channels, places and times of transmission than in the past. Therefore, more long-term creative areas of the channel strategy