本文首先明确了产品多样化的概念和测度方法,然后基于Funke&Ruhwedel动态面板数据模型利用两种不同的方法对亚洲9个国家和地区向美国出口的产品多样化与贸易绩效之间的关系进行实证分析,发现产品种类对出口贸易存在明显的正效应,尤其是异质性较强的工业制成品在两种方法下的促进作用均通过显著性检验,从而本文认为促进出口应转变追求增加出口产品数量的传统观念,而通过创新活动着力扩张出口产品种类将是在抑制贸易条件恶化的同时实现出口增长的一条有效途径。 This paper first clarifies the concepts and measurement methods of product diversification, and then uses two different methods based on the Funke & Ruhwedel dynamic panel data model to analyze the relationship between product diversification and trade performance in exports from the 9 Asian countries to the United States , Found that the product category has obvious positive effect on the export trade, especially the promotion of the industrial products with strong heterogeneity under both methods has passed the significance test. Therefore, this paper believes that the promotion of exports should be changed to pursue the increase of export products Quantity of traditional concepts, and efforts to expand exports through innovative activities will be an effective way to curb the deterioration of the terms of trade while achieving export growth.